Brand Photography: Five Steps for Making Your Visual Language More Inclusive

https://www.skillshare.com/classes/Brand-Photography-Five-Steps-for-Making-Your-Visual-Language-More-Inclusive/1382641353?via=search-layout-grid

Capture your brand’s visual language through a more inclusive lens with Brooklyn-based visual artist Aundre Larrow! 

As we move toward a more equitable future, it becomes increasingly important for brands to find ways for societal and business goals to merge. Join Aundre as he walks you through how to define the visual language of your brand and brainstorm ways to entice new users. Although it’s not easy to think creatively about how your product could be used and by whom, when we’re more inclusive, we’re winning.

Alongside Aundre, you will learn how to:

• • Articulate your brand’s value proposition

• • Understand your existing user-base

• • Increase diversity by reviewing your user-base

• • Think creatively about how your product could be used and by whom

• • Harness all of your learnings into a plan for more inclusive marketing

Whether you are an in-house photographer or a stakeholder in the marketing of your brand, this class will spark your imagination for more inclusivity and users of your product.